The Art Of Retail Buying:An Introduction To Best Practices From The Industry 9780470823224 下载 fb2 pdf rb kindle 115盘 极速 azw3

　　Buying for retail is a demanding and challenging job that

requires a creative flair, a strong awareness of fashion trends,

life trends as well as good interpersonal and team working skills.

Buyers and merchandisers have to ensure that the right merchandise

is being sent to the right stores, at the right time, in the right

quantities. This takes a blend of forward planning and rapid

response to consumer demands. In combination with the other areas

of the business, success comes from maximizing profit, which is

achieved through anticipating customer needs and responding rapidly

to immediate issues. It involves complex data analysis, liaison

with the stores operation teams and balancing store stock

levels.

To succeed as a professional buyer, you will need strong

analytical and numerical skills, an interest and understanding of

consumer demands and strong commercial awareness. You also need to

have an ability to understand and prioritize issues quickly and

efficiently. Progression into the Merchandising function also

involves the ability to manage change. The better equipped you are

in your buying function the better you will be able to adapt to

these changes. The best change of all is to graduate from a good

buyer to an outstanding one!

To handle the complexity of data and to enable you to contribute

effectively in the critical role of a buyer, you need the right

skill-sets and a right mind-set. Both of which can be learned in

The Art of Retail Buying.

This easy to read guide is written in a concise & pictorial

style with colorful images that enables you to follow step-by-step

each function of a buyer. The Art of Retail Buying will inspire

you, motivate you and encourage you towards merchandising

excellence!

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　　Marie–Louise Jacobsen has more than 28 years of international

marketing experience in retailing and merchandising. Part of her

career in the retail industry was spent in Asia where she was the

General Manager of Merchandising for Robinsons & Co. Singapore

for 16 years. Prior to that Marie–Louise worked in Denmark as an

International Marketing Manager for Royal Copenhagen Retail, and as

Vice–Director with AC Illums A/S in Copenhagen.

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书籍介绍

Buying for retail is a demanding and challenging job that requires a creative flair, a strong awareness of fashion trends, life trends as well as good interpersonal and team working skills. Buyers and merchandisers have to ensure that the right merchandise is being sent to the right stores, at the right time, in the right quantities. This takes a blend of forward planning and rapid response to consumer demands. In combination with the other areas of the business, success comes from maximizing profit, which is achieved through anticipating customer needs and responding rapidly to immediate issues. It involves complex data analysis, liaison with the stores operation teams and balancing store stock levels. To succeed as a professional buyer, you will need strong analytical and numerical skills, an interest and understanding of consumer demands and strong commercial awareness. You also need to have an ability to understand and prioritize issues quickly and efficiently. Progression into the Merchandising function also involves the ability to manage change. The better equipped you are in your buying function the better you will be able to adapt to these changes. The best change of all is to graduate from a good buyer to an outstanding one To handle the complexity of data and to enable you to contribute effectively in the critical role of a buyer, you need the right skill-sets and a right mind-set. Both of which can be learned in "The Art of Retail Buying." This easy to read guide is written in a concise and pictorial style with colorful images that enables you to follow step-by-step each function of a buyer. "The Art of Retail Buying" will inspire you, motivate you and encourage you towards merchandising excellence