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内容简介:
From the author of the acclaimed book Fierce Conversations
comes the antidote to some of the most wrongheaded practices of
business today.
? “Provide anonymous feedback.”
? “Hire smart people.”
? “Hold people accountable.”
These are all sound, business practices, right? Not so fast, says
leadership visionary and bestselling author Susan Scott. In fact,
these mantras — despite being long-accepted and adopted by business
leaders everywhere — are completely wrongheaded. Worse, they are
costing companies billions of dollars, driving away valuable
employees and profitable customers, limiting performance, and
stalling careers. Yet they are so deeply ingrained in
organizational cultures that no one has questioned them. Until
now.
In Fierce Leadership, Scott teaches us how to spot the worst
“best” practices in our organizations using a technique she calls
“squid eye”–the ability to see the “tells” or signs that we have
fallen prey to disastrous behaviors by knowing what to look for.
Only then, she says, can we apply the antidote..
Informed by over a decade of conversations with Fortune 500
executives, this book is that antidote. With fierce new approaches
to everything from employee feedback to corporate diversity to
customer relations, Scott offers fresh and surprising alternatives
to six of the so-called “best” practices permeating today’s
businesses. This refreshingly candid book is a must-read for any
manager or leader at any level who is ready to take a long hard
look at what trouble might be lurking in their organization - and
do something about it.
From the Hardcover edition.
书籍目录:
INTRODUCTION
What Fresh Hell Is This?
Squid Eye
Spotting the Tells
Memo to Leaders
What Are You Practicing?
The Purpose of This Book
THE IDEA OF FIERCE
Why Fierce?
What Is "Fierce" Leadership?
Where to Begin?
FIERCE PRACTICE #1: FROM 360-DEGREE ANONTMOUS
FEEDBACK TO "365" FACE'-TO-FACE FEEDBACK
A Dangerous Idea
Practicing Squid Eye
What Were We Thifiking?
The Fierce Practice: "365" Face-to-Face Feedback
Praising with Courage and Skill
Taking It to the Organization!
Personal Action Plan
Conclusion
……
FLERCE PRACTICE#2:FROM HIRING FOR SMARTS HIRING FOR
SMART+HEART
FIERCE PRACTICE#3:FROM HOLDING PEOPLE ACCOUNTABLE TO MODELING
ACCOUNTABILITY AND HOLDING PEOPLE ABLF
FIERCE PRACTICE#4:FROM EMPLOYEE ENGAGEMENT PROGRAMS TO ACTUALLY
ENGAGING EMPLOYEES
FIERCE PRACTICE#5:FROM CUSTOMER CENTRICITY TO CUSTOMER
CONNECTIVITY
FIERCE PRACTICE#6:FROM LEGISL ATED OPTIMISM TO RADICAL
TRANSPARENCY
COMCLUSION:CROSSING THE BOLD LINE
ACKNOWLEDGMENTS
RECOMMENDED READING
INDEX
作者介绍:
SUSAN SCOTT is the founder of Fierce, Inc., a global training
company whose clients include Yahoo, Starbucks, Cisco, BP, General
Dynamics, New York Life, Nestle, Four Seasons Hotels & Resorts,
Lego, C.A.R.E., Best Buy, Coca-Cola, Ernst & Young. Scott is
the author of Fierce Conversations: Achieving Success at Work &
in Life — One Conversation at a Time. She lives in Seattle,
Washington.
From the Hardcover edition.
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原文赏析:
问题是,文化并不是存在与公司的某种模糊不清的神秘力量。你我就是文化。当我们每次走进办公室,拿起电话,发送电子邮件的时候,我们每个人的行为就构成了公司的文化。
优势领导者知道,一次坦诚或谨慎的对话就可能影响到公司的文化。他们知道自己的成功或失败绝不取决于“文化”或"领导力",而在于他们自身。既然你就是文化,你要先行!说到谁负责任的时候,不要总是指向领导者,除非你就是领导者。
请始终记住,你与客户在对话中谈论的内容以及谈论的方式,将决定未来哪些事情会发生,哪些不会发生。对话决定我们的成功与失败,这种影响会逐渐累积,然后突然对成败产生质的影响。
此时此刻,作好你的个人行动计划就显得尤为重要了。它要包括以下几个方面:
1.扩展你在早些时候草拟的那份客户清单。
2.召集公司中在沟通联系方面能力最强的同事。与他们分享顾客有需要,但公司却没有提供的产品或服务的信息。让他们说一说如何解决这些问题,听听他们的想法。
3.如果你想为顾客做一些“疯狂”的事情——超出正常的先例或协议范围,说服你的上司,征得上司的许可。
4.作足准备工作,不要照本宣科。
5.无论你对顾客做出怎样的承诺,要准时兑现你的承诺。
6.对于你或你所在公司的任何过失承担个人责任。
7.放宽你牢牢抓住不放的价格,集中精力投入与顾客的关系之中。
8.如果你认为客户存在判断错误或目光短浅的行为,有礼貌地提出质疑。
9.亲自与顾客进行对话,如果可能,搭乘飞机也要去。
10.最后,请记住你所做的一切都是在构建或破坏你的声誉,以及与客户之间的关系。
其它内容:
媒体评论
"Susan's new book has serious
style, in its best sense, and is a must-read for anyone even
remotely thinking about influencing situations and organizations.
It's a jammed-packed compilation of truths and approaches for
grounding all those "business how-to's" in real substance that
makes them work. Marrying how you are with who you are is
ultimately the winning formula, and Fierce Leadership makes that
accessible and exciting in its practical suggestions for
implementing the powerful principles of making positive change.
This is on my very short list of books to digest and assimilate. "
- David Allen, author of Getting Things Done and Making it all
Work
“Fierce and chock full of fresh ideas! A great read for anyone
who leads… and that’s just about all of us.”
-Lois P. Frankel, Ph.D., author of See Jane Lead
"Susan Scott answers one of the most compelling questions in
business today: “why are healthy companies so sick”. For executives
leading their organizations through a global economic crisis of
this magnitude, Fierce Leadership provides a critical new
roadmap.”
-Cos La Porta, senior vice president, International Operations,
Starbucks
“Scott’s unique combination of business expertise and bold
imagination will re-energize leaders, employees, and managers
alike.”
- Professor Stewart D. Friedman, Wharton School, University of
Pennsylvania, and author of Total Leadership
“You can start using these ideas tomorrow. Hell, you can start
using them today. Susan Scott shows why the received wisdom
is wrong, and how we can get it right.”
-Doug Stone, co-author of the international best-seller Difficult
Conversations and Lecturer at Harvard Law School
“Susan Scott cuts through a lot of jargon and commonly accepted
ideas and offers up specific, actionable steps to achieve better
results. Pick one or two and get started today."
-Bill Ayer, President and CEO, Alaska Air Group
“Fierce Leadership has distilled valuable real life experiences
and provides a clear roadmap for leaders, managers, employees, or
any group of people working together to make positive
change.”
-Geri D. Palast, Former U.S. Assistant Secretary of Labor and
Executive Director, Campaign For Fiscal Equity
“Susan Scott nails it again with Fierce Leadership. Her powerful
imagery and gift for stylish communication lend her message a
stickiness and freshness that makes it impossible to forget. As an
author, communicator, and leader Susan is peerless. Once again I'm
wowed!!!"
-Mark Willis, CEO, Keller Williams
“Fierce Leadership is a refreshingly honest and candid book. The
author takes a critical look at how our careers and businesses have
been held back by so-called ‘best practices,’ then gives actionable
suggestions for revitalizing work and accelerating your success.
Read this book for new ideas and to inspire a proactive transition
strategy.”
-Michael D. Watkins, bestselling author of The First 90 Days:
Critical Success Strategies for New Leaders at All Levels
“Of all the worst, best practices in Fierce Leadership,
‘customer-centricity’ provoked the most thought. I truly believe
that when the dust settles after this recession, the companies left
standing will be those who know how to connect with their customers
human being to human being. If this economic downturn has a silver
lining it may be, as Susan suggests, that we will learn to ask,
‘how are you?’ and be willing to wait for the real answer."
-Jackie P. Bayer, Director, Organizational Development, America's
People Team Ernst & Young, LLP
“Fierce Leadership is the next best thing to having a word-class
management guru like Susan Scott on your board–or as your personal
adviser.”
-Steve Farber, Wall Street Journal bestselling author of Greater
Than Yourself: The Ultimate Lesson of True Leadership and The
Radical Leap
“Looking for a take on leadership that will stretch your
perspective and your comfort zone? If that’s what you need (and
what leader doesn’t?), then Fierce Leadership is for you. In her
trademark style of “tough love” coaching and advice, Susan Scott
shoots straight to provide the tips and insights you really need to
take your team and yourself to new heights.”
-Scott Eblin, author, The Next Level: What Insiders Know About
Executive Success.
“Wow! I wish I’d had Susan Scott’s candid and refreshing advice
earlier in my career as an executive. You’ll never think about
management, performance, or professional relationships in the same
way again.”
-Timothy Keiningham, EVP/Global Chief Strategy Officer at IPSOS
Loyalty and author of Why Loyalty Matters
“Many of these best practices are anything but. Having applied
the principles of Fierce Conversations to our organization, I can
truly recommend ‘Fierce’ as a best practice, fundamental to all
leadership. Fierce Leadership expands these principles by debunking
traditional, but misguided notions. After reading the chapter on
accountability, I am amazed at the amount of time I spend in
“victim” mode. Scott strips bare the self-serving excuses for
accepting external influences and the behavior of others as an
escape from the pain of not getting the results we desire. For any
leader who wants to learn how to move beyond holding people
‘accountable’ to the rich and rewarding behavior of holding people
‘able’, this book is a must read.”
- David R. Nielsen, MD, Executive Vice President and CEO American
Academy of Otolaryngology–Head and Neck Surgery
“Fierce Leadership is not for those who want to become shadows in
the crowd; it is for those who are willing to tackle the biggest
challenges in their lives, toss out the “old” corporate way of
thinking, and execute at a higher level of integrity, both
personally and professionally.”
-Faith Green, Co-Founder of ARC - A Resource Community for
Women
“Susan Scott is clearly one of the sages of the ages! This is a
book to move the head and the heart. And it can make a huge
difference in the success of your business. She fiercely cuts
through the slogans and fads that pass for ‘best practices’ in
business today and shows us what it really takes to get where we
need to go. This is authentic, original, and powerful -- as only
Susan can provide!”
-Tom Morris, author of If Aristotle Ran General Motors and If
Harry Potter Ran General Electric
“I had to laugh when I read Susan’s words......”what you and I
are talking about is so fundamental that if I wrote another book,
it would have to be titled The Complete Guide to the Fricking
Obvious.” And yet reading Fierce Leadership has instilled in me a
new energy! It gives language and support to what has been for me
simply ‘an instinct’ as it relates to leadership, and encourages me
to ‘come out from behind myself’ and put authenticity and the
capacity to connect at the heart of the culture, ‘the way we do
things around here,’ in our District.....well, in ALL my
relationships. It gives me the courage to make it an absolute
reality and not just an idea vaguely emerging.”
-Elaine C. Cash, Superintendent, Riverdale Joint Unified School
District
-“I laughed out loud at Scott’s memo to leaders. Humor and the
enjoyment of reading for reading’ s sake in a business book…what a
concept. I think I’m seeing a new workshop.” Mardig Sheridan Beyond
Boundaries Learning
“I loved the book---wrote all over it and used my highlighter and
made lot and lots of footnotes. My staff is already hearing all
about it.”
-Juan Gonzalez, VP Student Affairs, University of Texas,
Austin
From the Hardcover edition
书籍介绍
From the author of the acclaimed book Fierce Conversations comes the antidote to some of the most wrongheaded practices of business today.
· “Provide anonymous feedback.”
· “Hire smart people.”
· “Hold people accountable.”
These are all sound, business practices, right? Not so fast, says leadership visionary and bestselling author Susan Scott. In fact, these mantras — despite being long-accepted and adopted by business leaders everywhere — are completely wrongheaded. Worse, they are costing companies billions of dollars, driving away valuable employees and profitable customers, limiting performance, and stalling careers. Yet they are so deeply ingrained in organizational cultures that no one has questioned them. Until now.
In Fierce Leadership , Scott teaches us how to spot the worst “best” practices in our organizations using a technique she calls “squid eye”–the ability to see the “tells” or signs that we have fallen prey to disastrous behaviors by knowing what to look for. Only then, she says, can we apply the antidote..
Informed by over a decade of conversations with Fortune 500 executives, this book is that antidote. With fierce new approaches to everything from employee feedback to corporate diversity to customer relations, Scott offers fresh and surprising alternatives to six of the so-called “best” practices permeating today’s businesses. This refreshingly candid book is a must-read for any manager or leader at any level who is ready to take a long hard look at what trouble might be lurking in their organization - and do something about it.
From the Hardcover edition.
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