Logos and No Gos 下载 fb2 pdf rb kindle 115盘 极速 azw3

Logos and No Gos电子书下载地址
内容简介:
在线阅读本书
" Logos and No Gos ought to be mandatory reference material for all managers of branded products and services. It is a concise, easy read, jammed with crucial information on how to survive and thrive in the I.P. Jungle. It shows how to add brand value and how to guard that value with your life. When Kangol moved out of manufacturing and distribution into brand licensing it took us a while to realise that brand value lies as much in the quality and protection of the I.P. portfolio as it does in the image and trading performance. With Logos and No Gos on your desk there can be no excuse for sloppy I.P. management."
—David M. Heys, C.E.O., Kangol Holdings Ltd "Geoff Steward is a highly experienced practitioner in the field of Intellectual Property and Trade Marks in particular. Logos and No Gos embodies his wide experience and is a very readable guide to what is otherwise a tortuous and, often, near impenetrable legal mine–field for the unwary brand owner and brand developer. Anyone thinking of launching any form of new business or product should read Geoff′s book from cover to cover. Thus forewarned they should be able to avoid the worst pitfalls and, more importantly, be in a position to develop a valuable business asset."
—Mark Platts–Mills QC, Barrister practicing in trade marks at 8 New Square, Lincoln′s Inn Intellectual property is one of the most valuable assets of all brand owners, and separates them from their competition in local, national and global markets. Damage to brands can have a deadly impact on a company′s bottom line. Despite this, few brand owners really understand how to identify, get maximum value from and properly protect their IP rights. Covering all aspects of rights protection in business—including copyright, designs trade marks, database right and domain names— Logos and No Gos is your complete guide for negotiating the minefield of IP in business. With the help of expert Geoff Steward, you will learn how to design and implement a strategy to fully protect your brand rights—and avoid inadvertently infringing those of others. Logos and No Gos is a plain English guide to identifying and managing the IP in brands. It′s all you need to understand and make the most of: Trade marks Copyright Database rights Designs Domain names Employment contracts Contractors Licensing Assignments Franchising
书籍目录:
暂无相关目录,正在全力查找中!
作者介绍:
暂无相关内容,正在全力查找中
出版社信息:
暂无出版社相关信息,正在全力查找中!
书籍摘录:
暂无相关书籍摘录,正在全力查找中!
在线阅读/听书/购买/PDF下载地址:
原文赏析:
暂无原文赏析,正在全力查找中!
其它内容:
书籍介绍
在线阅读本书
" Logos and No Gos ought to be mandatory reference material for all managers of branded products and services. It is a concise, easy read, jammed with crucial information on how to survive and thrive in the I.P. Jungle. It shows how to add brand value and how to guard that value with your life. When Kangol moved out of manufacturing and distribution into brand licensing it took us a while to realise that brand value lies as much in the quality and protection of the I.P. portfolio as it does in the image and trading performance. With Logos and No Gos on your desk there can be no excuse for sloppy I.P. management."
—David M. Heys, C.E.O., Kangol Holdings Ltd "Geoff Steward is a highly experienced practitioner in the field of Intellectual Property and Trade Marks in particular. Logos and No Gos embodies his wide experience and is a very readable guide to what is otherwise a tortuous and, often, near impenetrable legal mine–field for the unwary brand owner and brand developer. Anyone thinking of launching any form of new business or product should read Geoff′s book from cover to cover. Thus forewarned they should be able to avoid the worst pitfalls and, more importantly, be in a position to develop a valuable business asset."
—Mark Platts–Mills QC, Barrister practicing in trade marks at 8 New Square, Lincoln′s Inn Intellectual property is one of the most valuable assets of all brand owners, and separates them from their competition in local, national and global markets. Damage to brands can have a deadly impact on a company′s bottom line. Despite this, few brand owners really understand how to identify, get maximum value from and properly protect their IP rights. Covering all aspects of rights protection in business—including copyright, designs trade marks, database right and domain names— Logos and No Gos is your complete guide for negotiating the minefield of IP in business. With the help of expert Geoff Steward, you will learn how to design and implement a strategy to fully protect your brand rights—and avoid inadvertently infringing those of others. Logos and No Gos is a plain English guide to identifying and managing the IP in brands. It′s all you need to understand and make the most of: Trade marks Copyright Database rights Designs Domain names Employment contracts Contractors Licensing Assignments Franchising
网站评分
书籍多样性:3分
书籍信息完全性:4分
网站更新速度:8分
使用便利性:6分
书籍清晰度:6分
书籍格式兼容性:5分
是否包含广告:3分
加载速度:5分
安全性:6分
稳定性:4分
搜索功能:8分
下载便捷性:4分
下载点评
- 强烈推荐(153+)
- 无盗版(163+)
- 书籍多(438+)
- 书籍完整(225+)
- 速度快(548+)
- 格式多(629+)
- 体验差(400+)
下载评价
- 网友 索***宸:
书的质量很好。资源多
- 网友 苍***如:
什么格式都有的呀。
- 网友 濮***彤:
好棒啊!图书很全
- 网友 隗***杉:
挺好的,还好看!支持!快下载吧!
- 网友 訾***雰:
下载速度很快,我选择的是epub格式
- 网友 冷***洁:
不错,用着很方便
- 网友 晏***媛:
够人性化!
- 网友 师***怀:
好是好,要是能免费下就好了
- 网友 温***欣:
可以可以可以
- 网友 车***波:
很好,下载出来的内容没有乱码。
- 网友 习***蓉:
品相完美
- 网友 权***颜:
下载地址、格式选择、下载方式都还挺多的
喜欢"Logos and No Gos"的人也看了
四书五经全套线装论语大学中庸孟子春秋左传诗经周易易经大全集 哲学入门基础全注全译无删减中华国学藏书书籍 周易易经大学中庸尚书礼记春秋道家国学藏书全集 下载 fb2 pdf rb kindle 115盘 极速 azw3
瓦楞纸箱成型与印刷9787122375476兴海图书专营店 下载 fb2 pdf rb kindle 115盘 极速 azw3
超级食物 下载 fb2 pdf rb kindle 115盘 极速 azw3
人卫版·2023放射医学技术(士)模拟试卷·2023新版·职称考试 下载 fb2 pdf rb kindle 115盘 极速 azw3
成长的哲理 下载 fb2 pdf rb kindle 115盘 极速 azw3
全新正版图书 新编税法 叶治斌 重庆大学出版社 9787568907354青岛新华书店旗舰店 下载 fb2 pdf rb kindle 115盘 极速 azw3
中共中央 国务院关于加快建设全国统一大市场的意见 下载 fb2 pdf rb kindle 115盘 极速 azw3
从0到1 下载 fb2 pdf rb kindle 115盘 极速 azw3
9787544532433 下载 fb2 pdf rb kindle 115盘 极速 azw3
全国注册咨询工程师(投资)职业资格考试考点突破+历年真题+预测试卷——宏观经济政策与发展规划(2024版) 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 质量员专业基础知识(市政工程 第二版)/住房和城乡建设领域专业人员岗位培训考核系列用书 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 世界历史中的英语 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 涂教材高中历史选择性必修第三册人教版版2024新版一本涂书高二下册选修三历史星推荐涂教材一本涂书KXYB 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 一平方英寸的寂静 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 青海省生态气象保障服务培训教材成国普通大众生态环境气象服务技术培训青海教自然科学书籍正版 下载 fb2 pdf rb kindle 115盘 极速 azw3
- HBR ON STRATEGIES FOR GROWTH(哈佛商业评论-企业增长的战略) 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 旋转木马 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 袖珍日汉汉日词典 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 先进磁性材料手册第2卷 下载 fb2 pdf rb kindle 115盘 极速 azw3
- 建筑学快速设计应试教程/三道手绘快题表现系列丛书 下载 fb2 pdf rb kindle 115盘 极速 azw3
书籍真实打分
故事情节:5分
人物塑造:6分
主题深度:4分
文字风格:6分
语言运用:5分
文笔流畅:5分
思想传递:3分
知识深度:4分
知识广度:5分
实用性:7分
章节划分:9分
结构布局:3分
新颖与独特:7分
情感共鸣:7分
引人入胜:4分
现实相关:7分
沉浸感:8分
事实准确性:5分
文化贡献:5分