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内容简介:
Buying and selling on any of the many international eBay sites opens up a huge range of possibilities for American users. The globalization of eBay—with 28 sites worldwide—offers vast new markets for American merchandise overseas, as well as the opportunity to buy items globally with the aim of selling them profitably in the U.S.
But along with these opportunities come new questions: Do you need a license to buy and sell internationally? How do you set prices, handle cultural differences, and arrange shipping? And how do you determine which markets are most likely to benefit you? eBay Global the Smart Way shows readers how they can operate safely and profitably, offering in-depth and accessible information, and step-by-step instructions on topics including:
• Marketing to customers in foreign countries
• Ensuring quality
• Using customs brokers
• Making payments to foreign vendors
• Finding economical shipping
• Avoiding credit card fraud
• Avoiding product taxes
• Handling the language barrier
Filled with the unique brand of practical wisdom that have made Joe Sinclair’s other eBay books bestsellers, eBay Global the Smart Way helps readers take advantage of this huge new market, setting the stage for global success.
作者简介:
Joseph T.Sinclair is one of the world's foremost eBay experts.His previous eBay books for AMACOM-the best-sellers eBay the Smart Way,eBay Business the Smart Way,and eBay Motors the Smart Way-have earned media attention worldwide.He is a contributing editor to Multimedia Reporter,an editor of Timeshart Reporter,and the author of Web Pages the Smart Way and numerous other books about computers and the Internet.A successful online entrepreneur himself,Mr.Sinclair is based in Vallejo,California.
Ron Ubels is a licensed customs broker with 27 years of experience in international trade.He has extensive experience working with U.S.and Canadian companies and government agencies in developing export markets.He has been a regional president and national board member of the Canadian Society of Customs Brokers.Mr.Ubels frequently speaks to U.S.audiences on international trade and marketing issues.
书籍目录:
Acknowledgments
I.Introducing eBay Global
1 Introduction
2 Global Prototypes
3 Compliance,Finance,and Safety
4 Your Trade Reference System
II.Customs
5 Customs Clearance
6 Customs Documents
7 Import and Export Licenses
8 Customs Brokers and Freight Forwarders
9 Restricted Imports and Exports
III.fINANCE
10 Taxes on Sales
11 Import Duties
12 Means of Payment
13 Letters of Credit
14 Currency Exchange
15 Operational Costs
16 Fraud
IV.PayPal Finance
17 PayPal Basics
18 Global Payments
19 PayPal Import-Export
V.Shipping
20 Package Shipping
21 Bulk Shipping
22 Insurance
VI.Business and Culture
23 Communication
24 Business Culture and Travel Abroad
25 Cross-Border Relationships
VII.Special Ventures
26 Manufacturing Abroad
27 Warehousing
28 Services and Digital Content
Appendix I Top 10 Tips for Selling to Consumers Abroad
Appendix II Top 9 Tips for Buying on eBays Abroad
Appendix III Top 8 Tips for Importing
Appendix IV Top 7 Tips for Exporting
Appendix V Foreign Countries
Glossary
Bibliography
Index
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书籍介绍
Buying and selling on any of the many international eBay sites opens up a huge range of possibilities for American users. The globalization of eBay -with 28 sites worldwide - offers vast new markets for American merchandise overseas, as well as the opportunity to import goods from foreign countries with the aim of selling them profitably in the U.S. But along with these opportunities come new questions: when do people need import and export licenses? How does one handle product documentation? "eBay Global the Smart Way" shows readers how they can operate safely and profitably, offering in-depth and accessible information, and step-by-step instructions on topics including: marketing to customers in foreign countries; ensuring quality; using customs brokers; making payments to foreign manufacturers; finding economical shipping; avoiding credit card fraud; avoiding product taxes; and handling the language barrier.
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